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The Banh Mi Phuong shop front in Hoi An, photographed in 2024

Hoi An guide · Food and restaurants

Eat Hoi An well

Banh Mi Phuong, Hoi An: What to eat and visitor guide

A busy banh mi shop at 2B Phan Chau Trinh Street, known for its signature baguette with pork, ham and pate, and best visited after the lunch queue.

2B Phan Chau Trinh Street, near the Old TownBanh mi shop₹

Updated

Photo: Chainwit · CC BY 4.0

The short answer

Banh Mi Phuong: what visitors should know first

Go if you want to try Hoi An's best-known sandwich shop. The fillings are meat-based, so it suits meat-eaters and is a poor choice for vegetarians. Visit after 1 pm to avoid queues.

Useful facts

Banh Mi Phuong facts at a glance

Location
2B Phan Chau Trinh Street
Dining style
Counter shop, takeaway
Price signal
Low; a snack-level cost
Signature order
Try: the pork, ham and pate baguette
Good for
A quick, inexpensive meat-eater's lunch

Why it matters

Why Banh Mi Phuong is worth your time

Banh mi is the Vietnamese answer to a sandwich, a French-style baguette filled with meat, herbs and sauce. Having it in Hoi An puts the dish in the setting where visitors most often seek it out, and Olive magazine names this shop as a place to try it.

For older travellers the appeal is simplicity. It is cheaper and quicker than a restaurant meal, needs no table, and can be eaten at a quiet spot away from the evening crowds.

Highlights

What not to miss

  1. 01

    Signature baguette

    Pork, ham and pate, according to Olive magazine.

  2. 02

    Timing

    Go after 1 pm to avoid the lunch queue.

  3. 03

    Other fillings

    No Back Home lists bacon, mixed meat and tuna.

Plan your visit

How to experience it

This is a quick stop rather than a meal out. Olive magazine describes the signature baguette as filled with pork, ham and pate and advises going after 1 pm to miss the lunch queue. No Back Home lists other fillings, including bacon, mixed meats and tuna.

Order at the counter and ask for the chilli on the side if anyone in the group dislikes heat. The baguette is large, so two people can split one with a fruit juice and still feel fed.

There is no vegetarian filling mentioned in any source we opened, so vegetarians and Jains should look elsewhere. If you do eat meat, pair this with a walk through the nearby Old Town lanes, which are a few minutes away on foot.

Plan with confidence

Small checks that make a better meal.

  • Go after 1 pm
  • Ask for chilli on the side
  • Do not expect a vegetarian option
  • Confirm hours locally

Know before you go

Timing, access and comfort

Area
2B Phan Chau Trinh Street, near the Old Town
Time needed
15 to 30 minutes
Best time
After 1 pm, to avoid the lunch queue
Walking level
Easy
Senior comfort
A takeaway counter with little seating, so take your sandwich to a bench or back to your hotel. Queues at lunch can mean standing in the sun, which is why an afternoon visit helps.
Tickets and access
No booking; it is a counter shop. Opening hours are not confirmed on the pages we opened, so check locally before you walk over.

Best for

Plan it with

Plan the practical part

Hotels near Banh Mi Phuong

Staying close keeps journeys short — useful for early starts and for anyone who tires quickly.

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Travelling with parents?

A takeaway counter with little seating, so take your sandwich to a bench or back to your hotel. Queues at lunch can mean standing in the sun, which is why an afternoon visit helps.

Raahzo can arrange an arrival or day companion who handles tickets, queues and pacing, and keeps the family updated.

See concierge support

FAQs

Is there a vegetarian banh mi here?

None of the sources we opened mention one. Treat it as a meat shop.

Is there seating?

It is a counter-style shop, so plan to take food away.

When is the queue shortest?

Olive magazine advises going after 1 pm.

Sources and further reading

Timings, fees and access rules change. Recheck with the official source before you travel.

Continue exploring

More food and restaurants in Hoi An

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